LyraPro is an internal website assessment tool operated by PMW Communications Ltd. Only authorised PMW staff may create accounts or use the tool. Finding this website or its sign-in page does not give permission to use LyraPro. It is not offered as a public auditing service.
LyraPro helps our team identify potential issues with a website's search engine optimisation, performance, security, content and technical setup. It combines website checks, external assessment services and AI-generated recommendations to help prioritise further investigation. Automated findings will always be reviewed before action is taken.
When an authorised member of staff requests an assessment, our crawler visits publicly accessible website pages, collecting information such as page titles, headings, links, response codes and performance indicators. It identifies itself as Lyrapro and respects applicable robots.txt instructions. It does not log in to password-protected areas, submit forms, make purchases or change website content.
Website owners can block our crawler by adding these lines to their robots.txt file:
User-agent: Lyrapro
Disallow: /For questions or concerns about a crawl, email [email protected] with the website address and relevant details.
For information about how LyraPro collects, uses and protects personal information, please see our Privacy Notice.